EdTech Marketing

EdTech Marketing Agency.

User and revenue growth for K-12, higher-ed, and consumer EdTech, signups, activation, and retention, not just installs.

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Signups48,000+148%
Activation Rate62%+24pt
Paid CAC$48-42%

What EdTech Marketing delivers

PLG + Sales-Led

Programs built for freemium, free-trial, sales-led, and B2B2C EdTech.

Activation + Retention

Lifecycle programs that lift activation, retention, and LTV.

CAC-First Paid

Paid acquisition managed to CAC, LTV, and payback, not signup volume.

Cohort Reporting

Cohorted CAC, activation, and LTV, not vanity blended numbers.

A repeatable framework for measurable growth

Step 1: Diagnose

Audit your funnel, channels, and unit economics.

Step 2: Strategize

Revenue-first roadmap for this specific vertical and motion.

Step 3: Execute

Senior practitioners — no ramp tax, no template work.

Step 4: Compound

Continuous testing that stacks results quarter over quarter.

40+EdTech Brands Served
+148%Avg. Signup Lift
-42%Avg. CAC Reduction
96%Client Retention

Real numbers from real clients

Highline Learning — Cut paid CAC 42% while doubling activated users.

+148% signups

Grow EdTech users, profitably.

Get a free EdTech marketing audit, channel mix, activation, and 90-day CAC plan.

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